Take out your pearls, your mink and your tweed sets, today we’re taking on the Old Money trend !
From Instagram to TikTok to fashion influencer blogs, the “ Old Money Aesthetic ” trend has become essential. Focus on the strong comeback of a timeless, elegant and discreet style, the Old Money trend.
The Old Money trend, kézako?
What is the trend?
Old Money! Literally “old money”, or “former rich”, your choice. This expression encompasses everything that traditionally characterizes old fortunes , mainly American. Think yacht, tennis club, country club, Ivy League, Aspen or Courchevel, etc.
Stylistically, the Old Money look is elegant, understated and sophisticated . We never overdo it and we favor pieces that are simple and naturally chic, timeless, and perfectly cut. We think in particular of the entire Kennedy family, the “ off-duty ” looks of the British royal family, Lady Di, the royal family of Monaco, etc.
Today, inspiration for adopting the Old Money style can be found, for example, in the Succession series , in which the Roy family perfectly illustrates this way of being and dressing, typical of old money.
Chic but not boring: the golden rule for achieving your Old Money look
If the trend of Old Money elegance refers to old families, we should not believe that it is old-fashioned! On the contrary, the whole art of Old Money style is to achieve a timeless look, over which the ebb and flow of trends has no influence . It is therefore impossible to be out of date if you have mastered this art.
Also, if we had to summarize the Old Money trend in one maxim, it would be: “be chic but never boring ”. It’s forbidden to wear out-of-fashion pieces, we want above all to be timeless!
And to complete this golden rule, we remember that the height of Old Money elegance is discretion . No ostentation, accumulation of logos and striking details, we favor the discreet chic of impeccable cuts, quality materials and perfect finishes.
The essential pieces of Old Money style
Now that we have seen the theory, let’s look at the practice: what are the key pieces of the Old Money aesthetic ?
From wool peacoat to tassel moccasin, review of Old Money style essentials!
Raw denim
The basic pants for girls who have mastered the Old Money look are undoubtedly raw jeans, available depending on the occasion and current trends in slim, cigarette, mom or flare cuts.
For particularly casual occasions, for example a weekend in the countryside, faded blue jeans are acceptable, but certainly not ripped jeans!
The tweed suit
The height of chic, the tweed suit, skirt or pants, is a must for the Old Money look . We of course wear it at the office with a nice shirt underneath and pumps or ballerinas, but also in the evening and on weekends by mismatching it : the jacket with the raw jeans, the bottom with a more casual top like a simple white t-shirt.
The polo shirt and the white shirt
The polo shirt and the white shirt are the 2 most “Old Money” tops there are. They will accompany you to work as well as for an evening, and even on weekends, we love them!
Of course, in addition to these tops are some basics such as a white t-shirt, sailor top, fine knit sweater, etc.
The braided V-neck sweater
In winter, we stay warm thanks to the famous V-neck braided sweater, worn over a shirt, of course. We choose it in a cream color with a few touches of navy blue, forest green or burgundy at the collar and for a slightly more trendy version, we opt for a sleeveless sweater !
The wool coat
In the coat department, we opt for classic pieces and, above all, very beautiful materials. The straight or slightly trapeze coat in wool, in black, navy blue or even beige, is a perfect option.
For your more casual winter looks, but still Old Money, opt for shearling, perfect with jeans.
Shoes: classic but very chic
When it comes to shoes, the Old Money style is no exception to its golden rule: we love timeless and discreet elegance . We therefore recommend that you put on your most beautiful moccasins or pumps (not too high), your most beautiful ballerinas, ankle boots and riding boots. White tennis shoes are also welcome, but only for casual occasions.
Without forgetting the accessories!
Finally, be sure to perfect your Old Money look with a few, but very well chosen, accessories : a luxury handbag (Birkin from Hermès, 2.55 from Chanel, Loulou from Saint-Laurent, Chiquito or Bambino Jacquemus, etc.) or a more affordable equivalent in terms of budget, discreet jewelry (pearls in the ears, fine gold chain, signet ring, etc.), timeless sunglasses, a silk scarf, etc.
Be careful not to overdo it!
